ESM Development

We master-plan land into hotels and residences.

Project owner, designer and developer.

The model

We acquire large parcels, master-plan them into multiple hotels and residences, and bring them to market.

ESM Development has built a strong presence in Thailand's resort and hospitality real estate — designing high-value hotel and residential developments in-house, from master-plan and EIA approval through to sales.

Master development 01

The Lake Karon

A master-planned hospitality estate on roughly 10 Rai beside Karon's public lake — three branded hotels and a residence. Every building on the estate was designed, developed and constructed in-house by ESM.

2017
Phoenix Hotel Karon Beach
Sold to Prestige Hospitality Co., Ltd.
164keys
2021
Glow Mira Karon Beach
Sold to A & J Assets Co., Ltd.
171keys
2022
JonoX Phuket Karon
Sold to K One (Thailand) Co., Ltd.
121keys
On-going
Vibe Residence Karon
By ESM · now selling to individuals
309units
VibeResidenceKaron.com →
765
Keys & units
~10
Rai of land
4
Buildings
Master development 02

Front Beach Karon

A beachfront master-plan on Karon beach road. ESM master-planned the parcel, designed the hotels and secured EIA approval — then sold the land to two buyers, each realised as its own hotel.

Plot sold 2022
Beverly Beach Hotel
Buyer: Supsalin Co., Ltd.
170keys
Plot sold 2026
Andakira Karon
Buyer: Andakira Group Co., Ltd. · ESM design & EIA
270keys
2
Hotels
440
Keys planned
Beachfront
Karon
Standalone projects

Standalone developments.

Single developments outside the master estates — projects ESM owns, or developed and continues to operate.

Developed & operated
Grace Patong Hotel
Developed and owned by ESM; sold in 2025 and now operated by ESM Hospitality for its owner
119 keys
Coming Q4 2026
Vibe Downtown Karon
An upcoming residential development owned by ESM Development, to be unveiled later this year
~200 units
Also by ESM Development

Design & master-planning.

Beyond the master estates, ESM Development also provides design and master-planning for partner projects.

Design
Wyndham Chalong
Designed by ESM Development; built by ESM Construction
Design
Bay Walk Patong
Designed by ESM Development · EIA-approved 2022